A Forrester Study

The Total Economic Impact™ Of UserZoom

Why should you invest in UserZoom for your UX research?

UserZoom commissioned Forrester to carry out an independent report to investigate the cost savings and business benefits of working with UserZoom and our comprehensive UX research solutions.

The Total Economic Impact™ Of UserZoom study reveals the following:

  • Deploying UserZoom in your organization can lead to 537% ROI, with total benefits of $2,253,297 over three years and a payback period of less than 6 months
  • Running lab studies, benchmarking and international research with UserZoom can save your company $1.9m
  • Conducting studies with UserZoom instead of in-lab can lead to an 80% reduction in labor
  • Participant sourcing costs can be up to 68% less with UserZoom, while UserZoom panels contain 4x more participants

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