eBook

Participant recruiting 101


For the last few years we have polled hundreds of UX practitioners at enterprise companies all over the world about what their biggest challenges are and “sourcing the right participants” has been one of the top four challenges UX teams are facing each time.

And we get it! Participant recruiting can be tough – trying to figure out how many participants you’ll need, where to find them, and how to incentivize can be difficult to answer. Especially as your deadline looms closer and closer. That’s why we have collected every tip, trick and best practice we could think of into this ebook to help you better plan and execute on all of your recruiting needs.


In this eBook you'll discover:

How Many Participants You Really Need
Kuldeep Kelkar, SVP of Global Professional Services at UserZoom, demystifies sample size by breaking down how many participants you should consider recruiting based on your research objectives and needs as well as explaining why to help you make your case to stakeholders.

Different Recruiting Methods
If finding the right participant can seem like trying to find a needle in a haystack sometimes, have you considered that you might be looking in the wrong haystack? In this ebook we cover various methods and ways which you can recruit participants into your studies, both internally and externally.

Tips On How to Incentivize
Knowing how much you should be incentivizing, and whether or not money is even the right approach, can be a make it or break it point for many research projects. That’s why we break down the key ideas behind incentivizing your recruits to join your studies so you spend less time on the drawing board coming up with new ideas.



*BONUS* UserZoom’s Top 10 Tips for Recruiting
As a special thank-you to readers, we asked our global services team for their top tips when it comes to recruiting. We curated them into an easy to read list to help you plan out your recruiting efforts moving forward.

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Here’s a quick sneak-peek at this eBook:


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company can be more efficient with your research?

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