Key findings from UserZoom’s 2022 Pharma Digital Experience Study


On-Demand


Which Pharmaceuticals company ranks highest for website user experience among consumers according to UserZoom’s 2022 Pharmaceuticals Digital Experience Study? The mixed-methods study measures brand awareness, customer expectations, and website user experience (UX) among prospective consumers for 5 of the top cholesterol medication brands.

Access the on-demand recording to learn:

  • How to measure User Experience for revenue critical customer journeys
  • About Competitive Benchmarking using mixed-methods
  • About key findings from this study using our QXscore benchmarking system
  • How you can confidently inform your company’s UX strategy and investment decisions 

About Our Speaker

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Joanne Martin is Director, Strategic UX Research Partner at UserZoom, specialized in helping the biggest healthcare brands understand their customers, optimize user experiences and measure their success.

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